The Local Onliner reports today about GetVendors.com today…
Service referral sites like ServiceMagic and Angie’s List have gotten some traction. But by no means are they dominating the business. What will it take?
Ashish Mohole, co-founder of startup GetVendors.com, thinks the key is to guarantee that users get a wide assortment of choices when they make a query. Too many queries come up empty, or return just one or two possibilities, he says…
“Our approach is simple, honest and yet, effective and scalable,” says Mohole.
But most interesting to me was Mohole’s revealing assessment of the field circa mid-2007…
But Mohole also notes that the company’s prospects remain uncertain… Mohole openly wonders whether the time has passed whether startups like his can make a go of it. “All the big guns are pursuing everything possible to get in the local market,” he says. “The local space it is not easy for a start up to get traction in a short period of time without exposing to the risk of big players catching up.
In fact, he and his two other co-founders are contemplating selling the company. “A few years back, the experimentation would have been good idea with start ups making progress under the radar. But now it is more than likely these ideas will get ‘picked up’ and won’t have a chance to build premium value.”
As noted by Mike Boland and Peter Krasilovsky today, Yahoo! Local just rolled out its first redesign in two years with a focus on user-generated content. I know this is a big deal and involves huge sums of money, advertisers and visitors… but I’ve never had anyone tell me that they use this service… an arbitrary measure, but one that’s hard for me to shake. Peter K. compares it to an Oldsmobile… and I guess I’ve never had anyone crow about their Oldsmobile to me either… solid, always there.
Does GM still make Oldsmobiles?
UPDATE: Some more reviews of Yahoo! Local’s changes. First, eNeighbors does a good job sussing out Yahoo’s potential to get neighbors providing content to each other. Here’s someone echoing what we’ve been finding with Front Porch Forum.
And Greg Sterling weighs in… interesting comments to his post.
Pramit Singh ponders “the next big internet thing” today from New Delhi…
After the blogging, user-generated content, Citizen Journalism, Youtube, Del.icio.us, Digg, I am tempted to believe that nothing new, exciting and useful has come on to the scene and that this is a phase of consolidation and rejiggling of business models….
While Backfence failed to bring Citizen Journalism to every town USA, others like Front Porch Forum, iBrattleboro, Topix.com, New Assignment and Assignment Zero (which is now over) took CitiJ to new levels.The Knight 21st Century News Challenge promises to support better news innovations and we will be better for them.
It’s amazing to see FPF’s humble efforts begin to register on “what’s next on the web” postings.
Joyce Carroll wrote a wonderful article about how neighborhoods are using Front Porch Forum for this week’s Essex Reporter.
When Henry, a six-toed marmalade tabby cat with a penchant for adventure, wandered off last Halloween, his owner did not have to resort to posting flyers around the neighborhood. Instead, Sue McCormack turned to her neighbors via the Front Porch Forum.
McCormack, a member of the Maple Street Forum, is one of hundreds of Essex and Essex Junction residents who take advantage of this service. The forum aims to recapture the days when advice was traded over backyard fences, and recipes were shared during visits to the neighbor’s front porch.

Julie Miller-Johnson, who spearheaded the Countryside Front Porch Forum, said 132 members, about half of the neighborhood, have joined the service. Their forum is active, she said, with postings coming through every couple of days.
In some cases, the forum has become a way to reach out to those in need. Miller-Johnson recalled a fire in the neighborhood this past winter. Neighbors, she said, were actively communicating about ways in which to help the family.
“We’re not a front porch society anymore,” she said, adding, “The forum changed the way this neighborhood feels. People talk to each other.”
The New York Times website today asks readers about what online social networking services they use and how. I see one Front Porch Forum mention in the comments already… thanks Julie!
Ghost of Midnight is an online journal about fostering community within neighborhoods, with a special focus on Front Porch Forum (FPF). My wife, Valerie, and I founded FPF in 2006... read more