Ghost of Midnight

… about neighbors, community and Front Porch Forum

Sex and Romance Drives Craigslist

Posted on Friday, April 6, 2007 by No comments yet

I’m often asked if Front Porch Forum isn’t an awful lot like craigslist Burlington. Besides the obvious Grand Canyon of a difference in scale and success (all hail craigslist!), I usually answer “no.” While it’s true that both are an online place to sell your used car among other things, they diverge from there.

And now we see some interesting analysis of how craigslist is used, or at least what drives most of its traffic… anonymous sex and romance postings. None of that on Front Porch Forum (how many readers just nixed FPF with that statement? 😉 ).

Stephen Bagg at Compete supplies the chart below:

He adds:

Compete reports just under 17 million people visiting per month… Analysis of eight major American cities shows erotic services consistently garners the highest number of individual visitors for February – almost always twice as many as the next ranking category, averaging 265,000 people per city. Equally racy lists that consistently score high visitor volume are the section for casual encounters as well as personals for women seeking men. The most commonly frequented venue outside of this virtual red-light district? Cars for sale.

Local news, business supplies for sale, real estate and web design are probably better off advertising somewhere else since they contribute less than a whisper to the overall site traffic.

Avoiding the social issues and political debates that fall beyond this brief glimpse behind the Craigslist curtain, perhaps it isn’t shocking that the search for romance is extremely popular in the online space. Offering anonymity, privacy, and little room for embarrassment, Craigslist is an ideal marketplace for those looking for those willing.

So, Front Porch Forum is in some significant sense the opposite of craigslist… no anonymity, out in the open within the neighborhood. Thanks to MediaVidea for highlighting the original information.

Posted in: Community Building, Front Porch Forum, Local Online, Online Classified Ads, Social Media

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