From FPF member Joanne… Last week we held the 17th annual used bike and sewing machine collection for Pedals for Progress (Yep – PFP).
We’re a group of mostly former Peace Corps volunteers who hold this annual event to send practical technology to self-help projects on 4 continents. Since 1999, we’ve sent over 3,000 bikes and 150 sewing machines to partners in Vietnam, Nicaragua, El Salvador, and Ghana, among others.
We do not have a budget for marketing (or for anything else) and we count on getting the word out through workplace bulletin boards, organizations, churches, etc. We always beg and hope for a little blurb in the Burlington Free Press. But our main focus this year was to ask friends to post a blurb on their Front Porch Forum. Our goal was to get it on at least 10 – 15 neighborhood/town forums in Chittenden County.
This year, not a word appeared in the Burlington Free Press. But we collected 145 bikes and 55 sewing machines! We asked – as we always do – how people heard about the opportunity to donate. And the single most frequent answer – by a long shot – was “My neighborhood Front Porch Forum.”