From the Harvard Business Review’s piece about a new Twitter study from the Max Planck Institute for Software Systems in Germany…
Only about 11% of Twitter users actively tweet.
Given the tremendous hype around Twitter, I’m surprised its that low. However, it’s still an astounding 6 million actively used accounts (out of 52 million total)… but it’s also not far off the old 1:9:90 estimate that posited that 1% of many social media users contributed the vast majority of the content, 9% a little, and 90% none. Which means most Web 2.0 folks are lurkers/voyeurs who are listening/watching and reading the few extroverts among us.
A recent look at Front Porch Forum in Starksboro, VT found that ratio to be 34:44:22… or an amazing 78% of members had posted content on FPF over the past year! And, about 45% of the entire subscribes. FPF can be VERY active.