Ghost of Midnight

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CityVoter making progress

Posted on Monday, July 30, 2007 by No comments yet

Sounds like this effort is getting traction…

With the probably exception of Yelp, standalone review sites haven’t figured out a way to make money. In the past year, InsiderPages was sold off to CitySearch, and Judy’s Book, famously, changed its model to coupons.

So why would Josh Walker, Forrester’s former head of consumer research, dive into the game with both feet? Walker’s CityVoter, which raised an initial round of $1.1 million from two Boston-area funders, has been in operation since last year, and now has 25 employees.

CityVoter works with local TV stations…

While the site is still branded as “beta,” the lineup of stations, which get local exclusivity, is getting real. CityVoter now has nine stations, 120,000 registered users, and 410,000 votes. It is expecting to launch 25 more stations before the year is out. More importantly, CityVoter has developed relationships with key station groups – rather than landing deals, one station at a time.

Read more on The Local Onliner.

Posted in: Local Online, Local Reviews, Local Search

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