Category Archives: Knight Foundation

Best bang for Vermont business advertising buck?

Posted on Thursday, May 28, 2015 by No comments yet

Mary Meeker’s annual state-of-the-Internet presentation summed up neatly the difference between where people spend their time and attention versus where businesses spend their advertising budgets.  See the chart below based on research from Kleiner Perkins.

Front Porch Forum advertisers are a happy lot who tend to be pleasantly surprised by the results they get via FPF’s internet and mobile advertising compared to their older strategies.  Learn more about FPF advertising here.

Meeker_Ad_Spend_2014

Calais Community Root Cellar

Posted on Sunday, May 17, 2015 by No comments yet

“As you may remember from previous Front Porch Forum posts, the Calais Vermontivate team won first place in the community division. This means we earned $1,000 toward our mission of building a community root cellar. We will soon be working on the design for a root cellar in the basement of the Maple Corner Community Center. We don’t know yet how big it will be, but, it would help to know — who will want space here to store your roots? Send me an email to let me know if you want to participate.”
• Ginny, Calais FPF

Need local survey respondents?

Posted on Tuesday, April 28, 2015 by No comments yet

A Burlington business reached out to the community with a survey this month and got more than 500 responses.  They used social media, their own popular e-newsletter and Front Porch Forum to get the word out.  Here’s where they got their respondents:

45% Front Porch Forum
40% Company’s e-newsletter
8% Facebook
7% Twitter